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The Real Truth About Why Google Ads Still Work Today

    Have you heard that Google Ads don’t work? I did a little test, and went to Google to search this phrase, “do google ads still work” and got 381,000,000 results. Yes that’s 381 MILLION results. The funniest part is this, I found 4 ads with that exact search phrase from companies that are […]

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Business Wisdom from a Thousand Year Old Tree

Business can be an experiment in endurance. And finding your “money tree” can be a long process figuring out what works and what painfully does not. Bristlecone Pine trees are the longest-living known organism. These trees succeed in harsh conditions for hundreds and thousands of years. Yes, thousands. One in California, nicknamed Methuselah is 4,849+ […]

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One of the Best Math Concepts to Learn About in Life

The week, my middle daughter is learning about ‘Compound Interest’ in Grade 11 math. I told her this morning… 1) Compound Interest is one of the best things to learn about in life (besides learning it in math class) 2) I will pay her $2 if she can in one small paragraph explain to me […]

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A very unscientific social media poll

“What do you listen to while driving?” My answers were mined through Facebook and Instagram friends. Multiple entries were allowed. About 60 entries in all.   As an advertiser, marketer, tech geek and at one time radio staffer I am continuously surprised at the way radio stays relevant. “Phone” answers could have lacked mentioning other […]

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The easy road becomes the hard way

Finding it a bit difficult to get my backside out of the chair to run these days. With the up and down wet cold weather I have an easy thing to blame. But Saturday morning I found myself dressed appropriately and running a few kilometres around our neighbourhood. It’s easy to sit, have coffee, read […]

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Hug it out

I’m not sure when it started. Certainly I’ve always been affectionate. But I can’t say I remember hugging that much before my late 20’s. But something happened in the last decade or so that opened up my arm gates of love. Some years ago, a friend you might know (hi Jim!) became my example of […]

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The Books You Read and the People You Meet

One of my clients asked me of late what books I could recommend. He is really trying to “take on the year” and get some excellent business information into his head. The three books I recommended were 2 older ones and one recent…

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Marketing on Kijiji Canada

We had never used Kijiji before other than a few weak attempts when they first started. Then about a week and a half before this past Christmas we bought a doll house for my six year-old daughter. When Valerie went on Kijiji by chance , another mom an hour from London had posted the perfect doll house only ten minutes before. And boom – another transaction created by Kijiji.

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